Lulu Guinness OBE, famous for her unique and glamorous British handbags and accessories launched her company in 1989. Despite her success Lulu never had any formal design training apart from a year's foundation course at art school and a long-standing passion for design and fashion. Lulu's strong personal style and her original vision has played a large part in her success, with Elsa Schiaparelli as her icon Lulu lives by her motto ‘Dare to be Different’. In 2006 Lulu was awarded an OBE from the Queen and in 2009 she was awarded The Independent Handbag Designer Award; ICONOCLAST Award for Lifetime Achievement in Handbag Design. Meanwhile her bags are seen on the arms of an ever-expanding array of celebrities; amongst them are Dita von Teese, Helena Bonham Carter, Katy Perry, Florence Welch, Christina Aguilera, Rachel Weisz and Alexa Chung.